CMO GUIDE

How to Plan Smart and Pivot Fast.

7 Marketing Leaders’ Planning Perspectives

7 Marketing Leaders’ Planning Perspectives
Maximize your marketing results

Practical takeaways for you:

  • how revenue operations insights drive growth
  • use stakeholders to stop random acts of marketing
  • why marketing operations should own planning
  • how to get your reporting and processes fit to fight
  • why you need structure to improve agility
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